Wednesday 4 July 2018

BlogSpot SEO Advanced SEO : Robots.txt, Meta Tag & More

Today seems to be a happy Blogger day for BlogSpot user as BlogSpot added some of the advanced SEO options for Blogger blogs. We will dive into all the new feature in details after a break but let me start with few important relevant talk.

Whenever we pitch about BlogSpot Vs. WordPress, we always give WordPress an edge in the terms of SEO. By adding new SEO features in BlogSpot, Google have fixed the SEO difference by a great extent. Though, this is not going to be “The changes”, which will make me suggest you to stick to BlogSpot for Professional Blogging. But, all the new changes are undoubtedly deserve an applause as after years, BlogSpot bloggers got much-needed SEO love.

So, let’s not waste our time and learn about all new features and how to use it.

How to Enable BlogSpot Advanced SEO settings?
Login to your Blogger dashboard and under settings > search preference you will find all the new SEO options which are added by Blogger team. You have to enable all the settings one by one, and my suggestion is to read this guide seriously else a wrong settings (BlogSpot Robots.txt), may lead to complete de-indexing of your blog.

I don’t mean to scare you, but all I’m saying is it’s time to get serious as Google wants to take SEO very seriously. Period!.

In this iteration, here are new SEO features added by Blogger team:

Description meta tag:
Custom 404-page message
Custom redirects (Redirect 404 pages to any page on your blog).
Custom robots.txt
Custom Robots header tags
No follow tag, open link in new tab
Lets Dive into World of BlogSpot Search preference settings:
Lets, look into all the feature one by one and my suggestion implement it on your blog for better search engine optimization of your Blogger blog.

This is where you will be explaining what your blog is about. An informative description within 150 character will help readers to understand about your blog and will help you to get more click from search engine. Also, from SEO perspective, I would suggest you to use your main keyword here in BlogSpot meta tags description. For ex:

ShoutMeLoud is a Blogging hub for Bloggers and Internet marketers to learn about tricks of Blogging, WordPress, Affiliate marketing, SEO and how to make money online.

Make sure you explain about your blog within 150 characters, as search engine ignore characters after 150. Once you enable this feature and added meta tags after search engine bot recrawls your site, search engine will show your meta description like this in search engine:

A 404 page is usually a mistyped pages or a visitor land on a page, which doesn’t exceed. This custom 404 message will let you create the custom HTML message, which you can display on your Blogger 404 pages. Now, it’s time for you to use your creativity and design something awesome.

9 Killer Blogspot SEO Tips For bloggers

We already had enough conversation about BlogSpot or WordPress and for one reason I don’t like BlogSpot much is because the limitation of optimizing it for the search engine. There are many BlogSpot SEO guides that you will find on The Internet, and many of them are related to template editing and all, but in WordPress, plugins make it easier to optimize your blog. Anyhow, I’m not here to disappoint my BlogSpot friends. Instead, I will be sharing some cool BlogSpot SEO tips which will help you to get better ranking. Blog-Spot being a free Blogging platform, it’s always a preferred platform to start Blogging and learn the basics. If you or a friend need step by step guide to creating a Blog, You can refer below link to him/her: How to create a Free blog on BlogSpot.


Google Blogger is free and easy to use web publishing tool. Many bloggers initially use Blogger and then Migrate to WordPress complaining about the lack of official templates, post SEO friendliness, plugins, etc., We have already discussed this in our previous post with the little effort we can make Blogger posts SEO friendly and an effective free medium for online business. So here I have collected some search engine optimization (SEO) tips for Blogspot blogs arranged in no order. BlogSpot SEO: Useful Tips and Tricks When we talk about SEO, very first thing which you need to keep in mind is: We can control on site and off site SEO. On Page SEO is covered by you which includes article quality, how well it’s optimized for Keyword and meta value for that article. No need, to feel furious or lost with above SEO terminology, as below mentioned guide will help you to learn every basic and make your Blogger blog more search engine friendly.

Format Blogger post URL link Permalink plays a great role in search engine ranking of your post. There are few rules which everyone should follow for Blogspot permalinks: Keep the number of characters in post title to 50 Remove Stop Words from permalink (Ex: A, An, The) While writing a blog post, you have the option to edit the permalink. Simply use it to edit your permalink and remove the stop words. A good idea is just to use Keywords in your permalink. (Don’t make it look spammy). While writing the blog post, you get the option in your right panel to keep it automatic permalink or manual permalink. Simply select manual permalink and edit it according to your wish. Check this screenshot for example: Maintain the keyword density Keyword density is an important aspect for better ranking. Too less will lead to less ranking and stuffing your Keyword will lead to over optimization. I usually maintain a ratio of 2%/post. Though, you can pick keyword density for your Blogpost SEO, account to one which works for you. Publish articles in relevance to post title and include necessary keywords in the post. Never stuff keywords to manipulate search engines. But after finish writing, you can analyze the whole post to find out suitable locations where the keywords can be safely inserted without distracting readers. Blogspot proper labels and related posts Label adds to the keyword density of the post. Labels should be widened rather than putting them into the single narrow category.I will explain this point by an example. Consider a situation when you are posting about Google Chrome and putting them into label Windows software’s or browser. Here you will miss keywords like Chrome browser, Google chrome, etc. which would otherwise add to the keyword density of the whole post. Labels also affect related posts widgets in Blogger.And if there are so many posts tagged with similar labels, it would affect the arrangement of articles in related posts. Format Blogger post title When we talk about BlogSpot SEO, post title plays a major role. Blogger post title is usually followed by home page title. Have a look at the image shown below. Here the post title should be “city of (long-distance ) Love! “. But the title is included in the home page title ” Still in Berlin “, and this would harm the SEO friendliness of the article title. Here is how to fix this. Go to Blogger edit HTML > find out code section